Challenging economic times demonstrate different strategies that make for resilient businesses.

With lockdowns across the globe, customer experience suffered and consumers dramatically shifted their spending behavior.
In analyzing the efforts of retailers who persevered, the importance of fostering loyal customers in addition to acquiring new ones is highlighted.

Generally, retailers that succeeded despite the pandemic challenges took proactive steps to better position their strategies and operations. This report examines how three retailers from three different verticals used AppCard for Retail Pro technology to:

• Prioritize shopper retention during the challenging retail market
• Increase loyalty enrollment, even during covid
• Boost pandemic sales with loyalty shoppers
• Drive more revenue with points redemption strategies

Get the report from Retail Pro and AppCard to gain insight into specific strategies that worked for retailers during the most unpredictable period in recent retail history.

 

About Retail Pro®

Retail Pro is a complete POS and retail management platform for any Android, IOS, or Windows mobile or desktop device. With the fully tailorable Retail Pro, you can take control of replenishment and inventory, promotions, customer data and store operations across channels. The software helps retailers in 130 countries streamline IT management and secure retail data, improve workflows and efficiency, and equip sales associates for customer engagement.

About AppCard®

AppCard is a personalized marketing and rewards platform that uses smart data capture and machine learning to analyze, target, and engage with customers. AppCard is fully integrated with Retail Pro, so shoppers automatically get rewards for their purchases after every transaction. Using AppCard’s marketing tools, retailers can leverage SKU-level purchase information to deliver highly targeted offers via email, SMS/text message, or push notification.